• The new Chery Smart Auto Industrial Park will be located in the Beringin High-Tech Auto Valley developed by Legenda Beringin Holding Sdn Bhd.
• The Beringin High-Tech Auto Valley is an 800-acre master-planned development rolled out in phases.
Shah Alam, 23 February 2025 – Legenda Beringin Holding Sdn Bhd (“Legenda Beringin”) and Chery Corporate Malaysia Sdn Bhd (“Chery Malaysia”) today signed an agreement and marked the symbolic groundbreaking for the Chery Smart Auto Industrial Park. Legenda Beringin is the master developer of the Beringin High-Tech Auto Valley (“Beringin HTA Valley”) which will be home to the latest investment by Chery Holding Group Co., Ltd in Malaysia. This milestone signifies a major step forward in advancing Malaysia and Selangor’s position as a hub for advanced automotive manufacturing and technology innovation.
The signing of agreement was done in the presence of His Highness Tengku Amir Shah, the Raja Muda of Selangor who is also the Royal Patron of Invest Selangor, and witnessed by Yang Berhormat (“YB”)Tuan Ng Sze Han, the Selangor EXCO for Investment, Trade, and Mobility.
His Highness Tengku Amir Shah and YB Tuan Ng Sze Han also took part in the ceremonial groundbreaking, alongside Chery Automobile Co., Ltd Chairman Yin Tongyue, Chery International President Zhang Guibing, Chery Corporate Malaysia Executive Vice President Leo Chen, Legenda Beringin Chairman Chia Song Kooi, Co-Chairman Ng Sai Bee, and Ruby Technique Sdn Bhd (“RubyTechnique”) Chairman Dr Chia Song Kun. Ruby Technique, a private venture of the Chia Family Office,is a major shareholder in Legenda Beringin.
The Chery Smart Auto Industrial Park anchors the first phase development of the 800-acre Beringin HTA Valley ecosystem, bringing world-class automotive manufacturing and cutting-edge technologies to Hulu Selangor. Spanning 200-acres, the development of Chery Smart Auto Industrial Park aligns with the Beringin HTA Valley’s phased vision of building integrated township that can attract talent,investment, and innovation, bringing world-class automotive manufacturing and cutting-edge technologies to Hulu Selangor.
Target for completion in 2026, the Chery Smart Auto Industrial Park is projected to have an initial production capacity of 100,000 vehicles per annum, scalable to 300,000 vehicles per annum. The CherySmart Auto Industrial Park will be developed at an investment and contribution of RM2.2 billion over a period of 5-years.
The remaining land area will be allocated for other developments that supports the vision of building a leading hub for automotive innovation, supply chain, vocational training, and technological advancement in the region.
Continued investment by Chery Holding Group Co., Ltd. (“Chery”), a Fortune Global 500 company, into Selangor reflects international confidence in the state’s investment and industrial ecosystem.
“Chery is proud to be an integral part of this visionary development, where we will establish state-of-the-art manufacturing facilities, integrate cutting-edge smart technologies, and produce an extensive range of vehicles—from internal combustion engine (ICE) models to the latest in plug-in hybrid (PHEV),battery electric (BEV), and energy-efficient vehicle (EEV) technologies. We are confident that once completed it will create high-value job opportunities, house a cutting-edge R&D centre, expand vehicle exports to neighbouring countries, strengthen Selangor’s role through a robust supply chain, and solidify Malaysia’s position as a leading automotive hub in ASEAN,” said Chery International President Zhang Guibing.
“This project more than a land investment. It supports Malaysia’s aspiration of being a high-tech and sustainable industrial economy by 2030, which is in-line with the New Industrial Master Plan. We are grateful for the confidence placed in us by Chery, and for the dedicated support of the Selangor State Government, Invest Selangor, and many other local authorities and agencies. With unity, determination,and shared ambition, we are confident in making this vision a reality.” said Legenda Beringin Chairman Chia Song Kooi.
As Legenda Beringin continues to develop the Beringin HTA Valley, the strategic partnership with Chery Malaysia underscores Selangor and the development’s appeal as a prime destination for high-tech automotive investments. The Chery Smart Auto Industrial Park will strengthen Malaysia’s position as a key player in the regional automotive industry.
