June 22, 2023
CHERY MALAYSIA announces Strategic Partnership with TIONG NAM in a Momentous Signing Ceremony
CHERY MALAYSIA announces Strategic Partnership with TIONG NAM in a Momentous Signing Ceremony
June 22nd, Chery Malaysia signed a logistic services agreement with Tiong Nam Logistics Holdings Berhad, which is responsible for spare parts warehousing and transportation logistics services. Tiong Nam Logistics has obtained the rights to handle Chery’s spare parts warehousing and transportation in Malaysia, including heavy-duty vehicle models such as TIGGO 8 PRO and OMODA5.
Tiong Nam is a highly reputable and leading logistics & warehousing providers with over 90 spare parts warehouses covering the entire Malaysia. With the agreement reached for spare parts warehousing and logistics arrangements, it signifies a significant milestone in the establishment of cooperation between both parties.
“Quality is the ‘key’ that opens doors, and technology is the ‘passport’.” Chery has been hailed as “Technological Chery” in the industry due to its dedicated research and development of core technologies. As a result, Chery’s TIGGO series of products have repeatedly won innovation awards and have become highly popular SUVs in various regions. Today, the TIGGO lineup has evolved into a complete matrix, ranging from small and compact models to mid- size and large models, catering to different audience groups, including urban luxury and high-end business segments. Furthermore, OMODA5 was honored with the “Best Technology SUV Award” for 2022.
CHERY Automobile is a pioneering Chinese automotive brand that initiated its internationalization journey. It has maintained a leading position in exports for 20 consecutive years. In 2022, Chery exported 452,000 vehicles, marking a 68% year-on-year growth, with a cumulative ownership surpassing 12 million vehicles.
During the signing ceremony, Mr. Leo Chen Country Director of Chery Malaysia, expressed that “Malaysia is viewed as a highly promising market in the Southeast Asian region.” With its entry into Malaysia, Chery will establish connections with neighbouring countries and continue to strengthen its market influence in Southeast Asia.
In recent years, Malaysia has emerged as an important market for Chery’s global expansion. As one of the largest economies in ASEAN, Malaysia’s stable economic development and significant potential in the automotive market make it a strategic market for Chery’s right-hand drive (RHD) vehicles.
“The cooperation agreement signifies the dawn of a new collaboration is just the beginning” stated Country Director Leo Chen. Chery and Tiong Nam are actively building a strong team and working in accordance with Chery’s 4P+2P working mechanism. Ultimately, their goal is to achieve a win-win cooperation while providing excellent service to Malaysian customers.
